WealthEngine.com offers research on wealthy individuals to improve fundraising

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WealthEngine.com - Home

Description

WealthEngine roots date back to 1991, when its predecessor company--Prospects of Wealth & Resources (POW&R)--began to serve non-profit organizations with a revolutionary wealth identification tool. Prior to POW&R, non-profits relied on demographic data to try to find their best prospects. While demographics are a valuable tool, their focus is limited to clusters and neighborhoods, from which inferences are made about individuals based on geographic proximity.

POW&R took an entirely different approach by creating a database of wealthy individuals, using a myriad of wealth indicators, such as SEC holdings, private business ownership, asset ownership, public company business interests, and philanthropic gifts. Non-profits were now able to match their constituent files to our database, identify those that were their "hidden wealthy", and target them for cultivation.

While this was a great advance in prospect research, this service had limitations because our clients were required to screen their full files to get this information. And, once their file had been screened, we knew there was other valuable information available that would be of interest, but the mechanisms for delivering it were cumbersome.

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Contact

Administrative:

Bethesda MD
United States 20814
(301) 215-5986


Registrant:

Prospects Of Wealth & Resources, Inc.
Bethesda MD
United States 20814

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